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Kespro - strategy work for a leading Horeca wholesaler

Kespro is Finland's biggest foodservice wholesaler owned by Kesko Corporation. Kespro is the most influential expert in the Finnish foodservice market providing the widest selection of foodservice products and a distribution network that efficiently covers all of Finland. In the fall of 2019 Ada Insight was involved in Kespro's strategy process as an external advisor. The work included presentation and workshops about the international benchmarks as well as the competitive situation in Finland. During the strategy process all relevant stakeholders were involved in multiple phases of the work. Also the rich data provided by Kesko was utilised to develop a future oriented strategy roadmap for Kespro.

Taiju Jaatinen, Head of Service Operations, Kespro
"I have known Arhi for years and worked with him in previous projects. Arhi can provide multidimensional analysis of the overall retail market. The strategy work included a lot of data analysis and drawing findings from that vast pool of data. I think that the strategy process was successful and we have started to implement many parts of that strategy.

Arhi is a Finnish retail professional and with his help we managed to build a strategy that our organization believes in and trusts. Arhi has a pleasant personality and he is very talented with people. Working with him was rewarding.

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